Frugal Home Addict
Helping Readers Save Money At Home
Overview
Frugal Home Addict is a website I founded in 2021 when I became interested in content writing and niche sites. The mission of this website is to help readers find budget-friendly and creative home improvement ideas.
Although I no longer post regularly on this site, I remain committed to its continuous improvement and development.
Digital Marketing
This project sparked my interest in digital marketing, motivating me to find different solutions to increase traffic to the site.
Search Engine Optimization
I gradually acquired knowledge in SEO and utilized keyword research tools (such as KeySearch) to find long-tail keywords that would bring organic traffic to the site.
To determine content success, I used Google Analytics and Search Console. These tools helped me identify which posts and keywords ranked well on Google, enabling me to produce more similar content.

Google Analysis Dashboard
Social Media
I also became interested in social media and decided to create a Pinterest account to drive social traffic to the website. Since Frugal Home Addict contains long-form content on home decor, I determined that Pinterest would be the most appropriate platform.

Pinterest Business Account
I created various versions of Pinterest graphics using Canva to attract my target audience and reproduced graphics that performed well.

Pinterest Graphics